Book Recommendation – Managing & Measuring Social Media Efforts…
Olivier Blanchard (@thebrandbuilder) who inspired me to start writing this blog and has always been more than willing to answer my questions with great advice is releasing his book on Social Media Return On Investment.
His book titled Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Que Biz-Tech) should be available in march.
For those of you who would like a preview on what this book is about I share with you how I got to @thebrandbuilder’s Blog via a presentation that was featured in Mashable on:
I have shared this presentation with many since it is the most precise (and in my opinion the only way) measuring ROI.
So I am going to bet on @thebrandbuilder’s book even before reading it and recommend it.
So feel free to go to amazon and pre-order Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Que Biz-Tech).