Posts Tagged ‘Olivier Blanchard’
What 1 Blog Post Taught Us About ROI
When we talk about ROI I am clearly talking about Return On Investment and similar to my friend Olivier Blanchard (@thebrandbuilder) author of Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Amazon Affiliate Link)) who has taught me plenty on this subject I have to say that it can only be measured…
Read MoreSocial Media Secrets Uncovered By Tom & Olivier
I often see and hear how many people look and search for the perfect formula on how to handle Social Media. Questions arise such as, “How can social media be productive or useful?” Some people want to have a precise number of tweets during the day so they can calculate who they are going to…
Read MoreBook Review – Social Media ROI
I have been reading The Brandbuilder’s blog for quite some time. I find great and complete reports on how to approach social media from a business perspective. When I read that Olivier was releasing a book in March, I was counting the days for the release. When the book was pre-released, I bought the e-book…
Read More3 People I Have Shared Great Online Experiences With
Many people have given me the same piece of useful advice again and again stating the point that in life you have very few true friends. Throughout my life I have interacted with many people in various environments the military, various corporations, small businesses, and geographical locations. I have friends from many nationalities and religions…
Read MoreThe Importance of Customer Experience
An area where I think many businesses have a great opportunity on improving is Customer Experience. I see how large sums of money are spent on attracting customers and how many businesses drop the ball when those customers are visiting their facilities or in the middle of a transaction. Some organizations think Social Media can…
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