Throwing your Marketing Budget Down the Press!

I don’t buy newspapers locally since I end up finding out what is happening through twitter, facebook, and blogs like Poder5 which have earned my trust. In other occasions just by talking with someone offline I get news of everything else that is happening.  Here in Puerto Rico many people buy the newspaper daily and…

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Guerilla Strategy Tactics & Organization for Small Business

Continuing yesterday’s post on 5 Guerilla Warfare Characteristics Every Small Business Should Utilize I want to detail how I think a small business can use Guerilla Strategy Tactics and Organization to overcome a larger organization. Organizing in Small Units – If you are a small company you should be able to organize in small units.  Another thing…

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5 Guerilla Warfare Characteristics Every Small Business Should Utilize

I keep on bumping into situations with small companies which want to play the game like larger companies do. Although that does sound highly optimistic it ends up being a non-practical way towards approaching things especially if your capital and budget are not even 1/20th the size of the larger companies. I have a serious…

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Cellphone Usage Spotlights Opportunity for Latinos

The last few weeks I have seen lots of posts and articles on Mobile Usage within different demographics. I myself have to confess that since I moved from Blackberry to an Iphone about two months ago I have been using my Ipad less and my cell phone more. While reading @chrisbrogan’s blog post on HOW WE…

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